Apple. Rob Janoff was born in Culver City, California. A single design illustration was then created of a “rainbow-striped” apple. I wonder how Janoff feels about the shift from the rainbow logo to the solid white version — the logical next step in simplification, or the loss of the friendly and warm image? Open post. Rob Janoff is perhaps best known for creating the iconic Apple logo in 1977, but he has also worked with many other big names in the computing industry and beyond. People who love the Apple brand always have questions and who better to answer them the man who designed the logo. Logo – short for logotype (words), logomark (symbol, no words). synonyms: emblem, trademark, brand, device, figure, symbol, design, sign, mark. En el año 1977 exactamente empezaría dicha historia, que iniciaba con un mal augurio, mucha gente pensaba que Apple iría derechito a la banca rota si seguía con el logo de la manzanita, Rob Janoff, un diseñador gráfico creador del logo, yacía expentante. Find out the truth, read the interview with Rob Janoff, the designer of the original Apple logo, who will tell you all about his design. Feelings. A year later, Apple engaged ad agency Regis McKenna to give it a more businesslike image. He attended San Jose State University, where he majored in Industrial Design. For the next 20 years, the now famous “rainbow version” logo adorned all Apple products from its computer products to the Newton PDA. Here are a few lines from it : Jean Louis Gassée (executive at Apple … After realizing he didn’t particularly care for that, he changed his focus to graphic design. Anyone who loves computers and has an interest in how the personal computer came to be will have as much fun reading this book as I did. 26-mei-2014 - Bekijk het bord 'Rob Janoff' van Rob Weststrate, dat wordt gevolgd door 544 personen op Pinterest. NBC peacock. Rob Janoff. While this may be true, the man credited with creating the image of the apple was Rob Janoff. Tag: Rob Janoff. You couldn’t dream of a more appropriate logo: lust, knowledge, hope, and anarchy. Rob Janoff, the designer of the Apple logo, claims that he didn’t explicitly intend a Biblical reference in the Apple logo meaning when he created the logo in 1977. Rob Janoff is responsible for designing the iconic original Apple logo. The greater our dialogue and the more we work together as creatives, the stronger our relationships become. As the art director and president of RobJanoff.com LLC, Rob is … Brand: More jargon but, ultimately, all of it and more. noun: logo; plural noun: logos Great design brings people together. ... Making a success of corporate rebranding with Rob Janoff. Nov 3, 2017 - Explore Nathaniel Vy's board "research project: rob janoff" on Pinterest. Great insight from a great mind. Also called a word mark. Rob Janoff is an American graphic designer of corporate logos and identities, printed advertisements and television commercials. Production artwork was then developed for print ads, signage hardware emblems and software labels on cassette tapes, all in preparation for the launch of the Apple II in April of 1977 at the West Coast Computer Fair. Mark: Industry jargon for symbol, logotype, signature. You couldn’t dream of a more appropriate logo: lust, knowledge, hope, and anarchy. To this question, he answered, ” I love apples and like to eat them. Rob would love to help. 372 people like this. Indeed, Janoff has … An interview with Rob Janoff, designer of the Apple logo, at Revert to Saved […] OlsonBW says: March 16, 2011 at 3:00 pm Jan Karlsbjerg . The initial identity development was to coincide with the introduction of the brand’s first personal computer, the Apple II. The Apple logo is one of the most famous logos in the world. ˈlōɡō/ Untuk itulah Apple mencoba mencari logo Apple baru untuk menjadi lebih modern dan dapat diterima pasar dengan lebih baik. :-). Lol, you guys are great at using a Google definition but not much else. Copyright © RobJanoff 2018. FedEx. The design with its multi-colored stripes was promptly approved for production by Steve Jobs. Dialah yang mendesain logo Apple yang sangat terkenal itu. Page 1 of 5 - About 49 essays. Whether you need the best brand artist or an amazing logo design, contact Rob Janoff today by clicking here. The most famous creation by his hand is probably the rainbow Apple logo of 1976, which is still the basis of Apple's logo today. The only concept ever presented to Apple was an immediate success! El logotipo fue creado en 1977 y desde entonces ha ido cambiando en colores y texturas, pero ha mantenido su forma, como podéis ver en la imagen superior. When Janoff went to Jobs with final sketches, everything went very smoothly, and the bitten apple has been the symbol of the brand ever since. At the forefront of the industry for over 30 years, Rob now brings his experience and vision directly to Australian businesses. Apple's initial logo was a drawing of Isaac Newton by Ron Wayne in 1976. Apple, Shell, Nike, MacDonald’s, …. As artists we forge alliances across state boundaries, across national divides… across the world! Apple Logo Evolution – It all Started With a Fruit. Rob Janoff is the designer of the Apple logo and brand artist to numerous US and international companies. About Rob; Apple Logo Story; Rob’s Book; What We Do; Contact; Contact. Rob Janoff is mostly known for designing the logo of Apple Computer for Steve Jobs. The 1977 “rainbow” version of the Apple mark. “Rob Janoff, back then, a young man, never imagined that Apple would become the brand it has, and his logo the most well-known, even more than Coca Cola and Google. If asked to describe the picture on the back of an iPhone or a Mac, almost anyone would quickly explain the apple with a bite out of it. While working in their garage in 1977, Steve Jobs and Steve Wozniak asked Rob Janoff, who had studied design, to create a logo for their first Apple products. “the Olympic logo was emblazoned across their jackets” During this time, the Apple Computer was still very new, and its first personal computer, the Apple II, was to be introduced with this new logo. That said, if you want to call it a logo, go ahead, everyone else does, but to be technical it’s a brand mark or emblem. rob-janoff-apple-logo-design. Rob Janoff. Rob Janoff adalah orang yang mampu menjawab tantangan Apple itu. Rob Janoff is the designer of the Apple logo and brand artist to numerous US and international companies. @Bert Vanderveen Okay, you’re being pedantic. There, art director Rob Janoff came up with the rainbow-striped logo that ran from 1977 until 1998. Dest is the only one here with a handle of the modern usage of the word. Let’s see how many “logos” we can find that have impressively become just “symbols”. Fidelity Investments. Symbol: a real or abstract representation used as an identity for a company (or organization). In 1977, he had his initial meeting with Steve Jobs regarding the logo design for Apple’s brand. The only concept ever presented to Apple was an immediate success! The word logo does not derive from the word logotype. Loved the article, but no mention of the original Apple logo? Rob Janoff is a corporate logo and identity graphics designer, He is also a designer in the field of printed advertisements and television commercials. And in Denmark we have the official mark for organically produced foods (a red “Ø”) which is recognized by 98%+ of the danish population and arguably the strongest “brand” in Denmark. Community See All. So, amid the usual blur of other projects, Janoff conceived and drew the second iteration of the Apple Computer logo … While he has worked at the top of the US advertisi... See More. 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